New Color Oops... Fix & Fortify! Hair Color Remover for Curly, Textured & Fragile Hair

Oops... Didn’t get the color you want or has your color faded? Finally, there is a Hair Color Remover for Curly, Coily, Textured & Fragile Hair! We know that when it comes to changing or removing your hair color, the struggle is real. The unique structure of textured hair makes it more vulnerable to dryness, and that’s why we’ve been working tirelessly behind the scenes to bring you a solution. Our new Fix & Fortify is packed with hair-healthy ingredients, including Aloe Vera, Soy Protein, Activated Charcoal and Amino+ ingredients, allowing for a gentle permanent hair color removal process, while keeping your curls hydrated and healthy. 

Reset Your Hue 

So, if you’re ready to remove unwanted color and want a deep clarifying treatment in preparation for a color refresh, Fix & Fortify is your go-to hair color remover that will hydrate your strands and protect your fragile hair. Free from bleach and ammonia (to avoid damage or over-processing your curls), the creamy formula of this new hair color remover helps protect your locks as it shrinks old artificial dye molecules, making it easy to wash unwanted color away. This product takes you back to your last processed color and can be done in the convenience of your own home, yourself. 

Clarify Your Hair 

Fabulous hair starts with a clean slate and that’s why the Fix & Fortify kit comes with a detoxifying shampoo made with Activated Charcoal. This deep cleans your strands by absorbing and removing impurities and excess oil, not to mention it provides scalp health benefits. Along with lots of rinsing with warm water, our Charcoal Shampoo finishes the color removal process – you’ll love how it clarifies, tones and freshens hair.   

Add Some Bounce as You Strengthen Your Strands  

Don’t we all want a healthier-looking and more manageable mane? You’ll be obsessed with our Bond Rejuvenating Masque (that comes inside the Fix and Fortify kit) once you experience your curls coming back to life! Our Amino+ ingredients help strengthen and fortify your strands by improving broken bonds and elasticity. This makes even fragile, damaged or over-processed hair look and feel nourished. The magic of this bond-building masque keeps your gorgeous coils bouncy as it moisturizes, to minimize dryness and damage. 

Re-Color the Same Day 

We love being creative and expressing ourselves through our hair, so we know what it’s like to have an occasional color oopsie! That is why Fix and Fortify made it safe to re-color your hair the very same day. Whether you’re a color user with over-processed, wavy or textured hair, or just looking to refresh your hue, Color Oops is here for you. Now, you can feel confident experimenting with new colors in your curls, while having your perfect go-to solution for your color oops.